On Halloween night, the air becomes electric with a sense of mystery and enchantment. It is a time when the line between reality and fantasy blurs, and a unique kind of magic fills the air. One of the most exciting events during this bewitching holiday is the Halloween magic show. This mesmerizing spectacle captivates audiences of all ages with its spellbinding tricks, illusions, and displays of supernatural abilities. The Halloween magic show is an opportunity for magicians to showcase their skills and creativity in creating an immersive and thrilling experience for the audience. From the moment the show begins, spectators are transported to a world where anything is possible.
84% of attendees coming to the event have buying power and 51% of them are top decision-makers like VPs, presidents, directors, and CEO. 28% of attendees are new buyers who come to the show floor to check out the latest segments of fashion accessories.
magic NYC event is a platform where you can meet with global buyers from the world and sell your latest fashion accessories and clothing directly to them. Trade show Magic New York is set to return to the Big Apple this month, with a stellar fashion lineup of trend, young contemporary, modern sportswear apparel, footwear, and accessories brands.
From the moment the show begins, spectators are transported to a world where anything is possible. The magician performs mind-boggling tricks such as making objects disappear, levitating in mid-air, and transforming things right before the audience's eyes. These astonishing feats challenge the laws of physics and leave viewers questioning their perceptions of reality.
Magic New York kicks off September 18
Trade show Magic New York is set to return to the Big Apple this month, with a stellar fashion lineup of trend, young contemporary, modern sportswear apparel, footwear, and accessories brands.
Informa Markets Fashion, the organizer behind the fashion industry event, revealed on Thursday the show details of its next edition slated to be held at the Javits Center in New York City, from September 18 to 20.
With over 380 brands and 28 countries represented, the Magic brand lineup this season includes Sage the Label, Hidden Jeans, Amy Lynn, Chinese Laundry, Eileen Fisher, Frnch, Lucy Paris, Lush, Matisse, and Sub_Urban Riot, with newcomer brands Luxury Heirs, Hey Harper, Never Fully Dressed, Rupha, SMF, and Essgee, among others.
The trade show will also offer a large selection of sustainable brands including America & Beyond, Candier by Ryan Porter, Blue Planet Eco-Eyewear, Stivali New York, Ethic Goods, Emperia Handbags, Tribal, Lena, Just Black Denim, Rare-Romance, Satya Jewelry, Samara Leather, and Poppy & Pout.
Meanwhile, global retailers on the Magic schedule this month include Anthropologie, ASOS, BHLDN, Bloomingdales, Free People, Urban Outfitters, among thousands of independent boutique stores.
The upcoming New York edition comes off the back of Magic Las Vegas, held last month.
“Coming off an extremely successful Las Vegas event, we are driving the momentum into New York. This show is incredibly special as it welcomes retailers and brands from around the globe to see and experience the best of what we do in Vegas in America’s fashion capital of New York City,” said Kelly Helfman, president of Informa Markets Fashion.
“It's no surprise that Magic New York brings together the most sought-after brands and experiences. We're excited for our attendees to explore the connection and inspiration that this show will bring to the fashion world this September.”
Informa Markets Fashion is the organizer behind worldwide fashion trade events Magic, Coterie, Project, and Sourcing at Magic.
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Jasleen Vital, a sales rep and show coordinator at Los Angeles-based women’s ready-to-wear brand Gilli, said while New York City continues to show signs of life (with increasingly crowded subways and restaurants), traffic at MAGIC seemed slower than that of previous shows, with some retailers pulling back on their buys.
In addition to the tricks, the Halloween magic show usually incorporates elements of storytelling and theater to create a complete experience. The magician often adopts a character or persona that adds an extra layer of intrigue to the performance. This character might be a mysterious sorcerer, a trickster ghost, or a mischievous witch. The magic tricks are interwoven with a narrative that creates suspense, surprise, and a sense of wonder. The Halloween magic show is not limited to just one form of magic. Some performers focus on traditional sleight-of-hand tricks, while others incorporate modern technology and special effects to create a high-tech spectacle. The stage is often adorned with eerie decorations, such as cobwebs, pumpkins, and flickering candles, to enhance the Halloween atmosphere. The lighting and sound effects further add to the aura of enchantment, creating a chilling and immersive experience. Attending a Halloween magic show is a thrilling and entertaining way to celebrate the spirit of the holiday. It allows people to temporarily escape from reality and immerse themselves in a world filled with supernatural wonders and fantastical possibilities. Whether it is for children or adults, the Halloween magic show promises to create memories that will last a lifetime. It is a chance to witness the impossible and be reminded of the magic that can still exist in our lives..
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