Disturbance mascot advertisements are a unique and attention-grabbing form of advertisements that use mascots or characters to promote a product or service. These advertisements are designed to create a sense of disruption or disturbance in the viewer's mind, making them think about the advertisement and remember it. The main idea of disturbance mascot advertisements is to create a strong emotional response in the viewer, whether it be shock, surprise, or intrigue. This emotional response then helps to establish a connection between the viewer and the product or service being advertised. The use of mascots or characters in these advertisements is crucial. By creating a mascot or character that is unique, memorable, and strongly associated with the brand or product, the advertisement becomes more relatable and recognizable.
Seriously, why the hell would they use rats as mascots? That’s not a rhetorical question — yell the answer at your cell phone. Pretend you’re grandma.
Although the tire man is known to many around the world as The Michelin Man, the mascot s name is actually Bibendum from the Latin phrase Nunc est bibendum, or now is the time to drink. Some 80 years later, the trio are still the face of Rice Crispies and have evolved gradually to be more human-like as they continue their run as some of the most-beloved mascots ever created.
By creating a mascot or character that is unique, memorable, and strongly associated with the brand or product, the advertisement becomes more relatable and recognizable. The mascot adds a personal touch and can evoke emotions in the viewer, making the advertisement more impactful. One successful example of a disturbance mascot advertisement is the Geico Gecko.
Subscribe by email!