The science behind the magic: Exploring the formula of half magic liquid eyeshadow

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Half magic liquid eyeshadow is a trendy makeup product that has gained popularity in recent years. This eyeshadow formula is known for its unique creamy texture and intense pigmentation. It offers a magical blend of colors and a long-lasting finish, making it a favorite choice among makeup enthusiasts. The term "half magic" refers to the hybrid formula of this eyeshadow, which combines the benefits of both powder and liquid shadows. This unique formulation ensures easy application and blending without compromising on color payoff. The smooth liquid texture allows for seamless blending and precise application, making it suitable for both beginners and professional makeup artists.

Half magic lkquid eyeshasow

The smooth liquid texture allows for seamless blending and precise application, making it suitable for both beginners and professional makeup artists. One of the standout features of half magic liquid eyeshadow is its pigmentation. These eyeshadows are highly saturated with color, allowing for vibrant and eye-catching looks.

Half Magic Beauty- Get The Euphoria Look!

HBO’s Euphoria is known for its fantastic cinematography, compelling storylines, wild moments, interesting characters and of course the unique, bold makeup looks! Because of Pinterest, I knew of the Euphoria makeup look before I knew about the show! I was late to the game, catching up on Season 1 while Season 2 was out! Now consider me a fan! I followed Donni Davy even before I watched the show because I loved how creative her viral makeup artistry was. Donni Davy‘s brand, Half Magic, is brought to you by herself, A24 and the creators behind Euphoria. You bet I was there the second the first collection launched! There is a new round of lip colors out that has released since, but currently I don’t have any. This post was supposed to come out as soon as I got it, but I wanted to do a look. Ha! Forget it. It takes forever to do a photoshoot.

One downside about the chrome packaging… the fingerprints when you are trying to do a flat lay photo for your blog! A bonus? It packs inside a makeup train case nicely and doesn’t freakin roll off your table!

Swatches

Light Trap Highlighters,$20 each

On me, the purple Spiritually Complex is too dark as a highlighter, but I use it as an eyeshadow or if I am feeling adventurous, a blush! I love it as an eyeshadow all over the lid, it has a shift and a beautiful sheen,

Light Trap is gorgeous, it may be a touch too dark for my pale skin tone, but I still wear it anyway because sometimes I don’t care about being perfect.

Chomaddiction Matte and Shimmers, $24 each

Periwinkle is not typically a shade I would go for on my face. Clothing, nail polish… definitely, but not an eyeshadow! So this was stepping out of my comfort zone. (Don’t talk to me about the lime green, I am not ready to go there!) A more subtle way to use it is to use it as an eyeliner. I first lined with black liquid liner and made another line over it with Sky Juice using a small liner brush. It kinda looks like a cool blue lightning bolt the way I have to do my liner.

The matte collection has the periwinkle Sky Juice, a chartreuse We Are Aliens, red-orange Burn It Down and a coral shade called Wild Caught. I can see Kat wearing all of these colors. Just one at a time as an all-over shade.

I admit both the matte and shimmers did crease eventually. The glitters it’s not as obvious, but you can really see it with the matte color.

After trying these, I want to try the other two Shimmers I didn’t get: A.S.M.R. which is a champagne with blue reflects and No Shame which is a warm rose with periwinkle reflects.
At $24 a pop, it really adds up in price! I better space my purchases out.

Glitterpill Eye Paint + Liner, $20

I chose Microchasm because it was silver and could go with anything. It reminds me of the Urban Decay Heavy Metal Glitter Eyeliner but I think the UD applies more solidly. You’ll have to go over it a few times if you want the line to be more obvious. Shaking it might help.

Angel Rave Liptrik Kit, $26

This dual-ended lip pencil is really fun because not only does it have a wearable color but a totally out of the blue periwinkle! I love the idea of a double-ended lip pencil! Saves a lot of packing space and it’s not as easy to lose a single black pencil.

Honestly Yes is a bright pink. Fits in with the rest of my collection of bright pink lipsticks! I do reach for this a lot. It doesn’t apply well over my thick lip balm.

Don’t Be Confused is a periwinkle that will match perfectly with Sky Juice! I had used the blue lip liner as an eyeliner to establish the line for the eye paint, so I knew where to draw.

Euphoria Fezco GIFfrom Euphoria GIFs

As lip liners, you can apply these any way you want! You can go blue on the outside and pink in the center as shown on Veronica Taylor (we know her as Lexi’s stage manager!) Or layer them over each other so they mix as purple. Or simply use the pink, which is what I’ve been doing. Basic, yes, but it works.

Angel Rave Mouthcloud is a red-based violet. I love the shade on me! The best part is, it doesn’t dry down and make your lips supremely dried out! Half Magic came out with a handful more shades since the initial launch. Invoice Attached, a neon hot pink, is a shade I’d go for. I’d buy that with the other two Chromaddiction shades I want!

Magic Brownie is the other shade in the first launch. It is supposed to suit all skin tones. If you are familiar with my blog over the years you know I can no longer stand brown lipstick on myself. I wore it to death in the 90’s!

Face Gems, $12

Is it really Euphoria without the gems? No way could we do a look without Maddy’s signature gems!

These have medical grade adhesive. What does that mean exactly? I assume that it wouldn’t make me itch but doing research it doesn’t mean it’s hypoallergenic.
Based on the price and for the amount you get, I would recommend trying to salvage them to reuse them for later. You’ll need to apply an adhesive, but at least you aren’t wasting your money.

Alternatively, you can purchase this set from Amazon for $5.99! They do not have a self-adhesive so you will need eyelash glue. But the amount you get for your money cannot be beat! You can also use them for nail art!

I will be taking my Half Magic rhinestones with me on a trip. The other ones has more variety, however, it could end up in disaster if it spilled all over a hotel room! The Half Magic one is super slim and easy to take with me. Plus, I don’t need hundred of stones! Overall, a smarter option to take on vacation!

Half Magic also has tweezers to use with the stones.

Free with my order was a Half Magic Beauty hair pin! They also come in a set of four for $10. Who doesn’t love a useful free gift?

You can only buy Half Magic at https://halfmagicbeauty.com.
Follow the brand on Instagram, TikTok and You Tube.

My favorite look from Euphoria has to be one of Rue’s, which is funny because she typically doesn’t wear makeup. It is the scene where Jules does her makeup as she is breaking her heart. Believe me, I re-created it the day after I watched it (sans glitter stars because I don’t have them.) But as far as the character who wears makeup best overall is of course Maddy!

You bet I listened to Labrinth’s music the whole time I wrote and edited this. His music is incredible and really sets the mood!

My birthday is in a few days. You bet I will be wearing a Euphoria look the whole week! Also, so everyone knows, my online shop will be closed for over a week. It will be back July 11th!

Disclaimer: This post is not sponsored. I paid for all of these items myself. None of the links are affiliate links.

I admit both the matte and shimmers did crease eventually. The glitters it’s not as obvious, but you can really see it with the matte color.
Half magic lkquid eyeshasow

From soft neutrals to bold and metallic shades, the range of colors available in this formula is extensive, making it suitable for various makeup looks and occasions. Another noteworthy aspect of this eyeshadow is its long-lasting formula. Once applied, it sets quickly and does not crease or fade throughout the day. This is especially beneficial for those with oily eyelids or those who live in hot and humid climates. Furthermore, half magic liquid eyeshadow can be used in various ways to achieve different finishes and effects. For a subtle everyday look, a sheer layer of this eyeshadow can be applied all over the eyelid. For a more intense and dramatic look, multiple layers can be built up or the shadow can be used as a base for powder shadows. In terms of packaging, most half magic liquid eyeshadows come in small tube-like containers with a wand applicator. This makes it easy to control the amount of product and allows for precise application. The compact size also makes it travel-friendly and convenient for on-the-go touch-ups. In conclusion, half magic liquid eyeshadow is a versatile and innovative makeup product that offers intense pigmentation, a long-lasting formula, and easy application. Its unique hybrid formula sets it apart from traditional eyeshadows, making it a must-have for any makeup lover who wants to add a touch of magic to their eye looks..

Reviews for "The beginner's guide to using half magic liquid eyeshadow"

1. Sarah - 1 star
I was really disappointed with the Half Magic Liquid Eyeshadow. The pigmentation was really poor and the color payoff was practically non-existent. It took multiple layers to even get a slight hint of color on my lids. The formula also felt very oily and heavy on my eyelids, making it uncomfortable to wear. I would not recommend this product to anyone looking for a vibrant and long-lasting eyeshadow.
2. Jessica - 2 stars
I had high expectations for the Half Magic Liquid Eyeshadow, but unfortunately, it fell short. The color selection was limited and the shades I tried appeared much different on my eyelids than they did in the bottle. The application process was also quite messy, as the product tended to crease and smudge easily. Overall, I found the formula to be inconsistent and not worth the price. I won't be repurchasing this eyeshadow.
3. Emily - 2 stars
I was not impressed with the Half Magic Liquid Eyeshadow. The packaging was appealing, but the quality of the product itself was lacking. The eyeshadow did not dry down completely and stayed sticky on my eyelids, causing my eyeshadow to smudge and transfer throughout the day. The shimmer in the eyeshadow was also chunky and looked unnatural on the eyes. I was hoping for a more seamless and long-lasting formula. Unfortunately, this one missed the mark for me.

Enhance your natural beauty with half magic liquid eyeshadow

Amp up your smokey eye with half magic liquid eyeshadow