The Making of Buzz: How Georgia Tech's Mascot is Brought to Life

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Georgia Tech Yellow Jackets Mascot Representation The Georgia Tech Yellow Jackets, the athletic teams representing the Georgia Institute of Technology (Georgia Tech), have a unique and iconic mascot representation. The mascot for Georgia Tech is a yellowjacket, a type of wasp known for its aggressive nature and distinctive black and yellow coloring. The yellowjacket mascot is an integral part of Georgia Tech's tradition and identity. It symbolizes the fierce competitiveness and tenacity of the school's athletic programs. The yellowjacket mascot is often seen at sporting events, rallying the crowd and energizing the team. The mascot's representation is primarily visual, with a person dressed in a yellowjacket costume.


The yellow jacket, who became known as Buzz, faced a few bumps in the road. In 1998, Tech officials filed a trademark infringement lawsuit against Salt Lake Buzz, the mascot for a minor league baseball team. After some back and forth, Tech won the legal battle — the team now goes by the Salt Lake Stingers. Tech students remain the only Jackets.

The new mark will be in the endzones of Grant Field, the baselines of McCamish Pavilion and in other areas where the words Georgia Tech are represented across Athletics. His piece grew to be the most popular depiction of the yellow jacket, used by the general media, fans and promotional materials from the Institution.

Georgia tech yellow jackets mascot representation

The mascot's representation is primarily visual, with a person dressed in a yellowjacket costume. The costume features the signature black and yellow stripes, as well as large wings and antennae. The mascot performs at games, interacting with fans and promoting school spirit.

The Yellow Jacket: A brief illustrative history

There are a few important developments in a college’s adolescence: a name, a mission and the institution of some sports teams. Even though Tech had a football team, it lacked a unifying mascot. For years, players were referred to as “Blacksmiths” or one of the other many nicknames that came and went. Nothing stuck — not until 1905.

That’s when the nomer “Yellow Jackets” was first used: during a press conference given by then-coach John Heisman, which was covered by the Atlanta Journal Constitution (AJC). The name was bestowed upon the players because of their yellow jerseys.

Photo courtesy of Georgia Tech Archives

A year later, the Jackets saw the first graphic production of their namesake; it was a cartoon in the AJC depicting a cartoon yellow jacket buzzing around a rather ugly University of Georgia football player, who cowers and begs not to be stung. The cartoon, signed by “Brewerton” is accompanied by a caption: “Somebody’s going to get stung.”

For decades thereafter, the mascot was drawn by various artists, cartoonists and illustrators, all with different interpretations.

Some depictions were more popular than others. Most featured an imagined creature that was half man and half insect. A few, according to Director of Living History, Marilyn Somers, were considered offensive because of their allusions to offensive blackface illustrations. The rest, luckily, were inoffensive and the offense intended was towards the Jackets’ rival.

Photo courtesy of Georgia Tech Archives

These illustrations are carefully preserved by the archives department of the Tech library.

Tech produced programs that would feature these illustrations of the yellow jacket. Despite different logos coming into fashion, there was no standardized cartoon of the character.

Photo courtesy of Georgia Tech Archives

In 1979, a student named Richie Bland ran onto the field dressed as a yellow jacket and soon after became the official mascot of Tech, alongside the Reck. This goofy character inspired the drawings that came after.

In 1984, one of those football programs — the Tech vs. Alabama game — featured the yellow jacket that Tech students know and love today.

This illustration was done by Mike Lester, who was a cartoonist for the AJC and eventually became known for his football programs. His piece grew to be the most popular depiction of the yellow jacket, used by the general media, fans and promotional materials from the Institution.

Lester drew about 130 football program covers for Tech’s Athletic Association, and his illustrations were so well-loved that he was presented with a plaque during halftime after 100 illustrations.

Lester, currently a syndicated cartoonist with the Washington Post, still considers this series of drawings one of his greatest accomplishments. He has been a Jackets fan since the start, when he was growing up in Atlanta.

“My dad worked at Capitol Automobile and took me to GT games on [Saturdays]. We walked to The Varsity and then to the game after he got off work. Bobby Dodd was my idol,” said Lester. “Georgia Tech has always been very good to me and my family — and I’m a UGA grad. Go Jackets.”

Photo courtesy of Georgia Tech Archives

The yellow jacket, who became known as Buzz, faced a few bumps in the road. In 1998, Tech officials filed a trademark infringement lawsuit against Salt Lake Buzz, the mascot for a minor league baseball team. After some back and forth, Tech won the legal battle — the team now goes by the Salt Lake Stingers. Tech students remain the only Jackets.

In 2002, Tech officially bought the copyright to Buzz from Lester. The image and name of the Yellow Jacket has remained safely guarded by the students of the Tech community.

“I think every time someone sees the caricature or the image … you look at it and it’s familiar,” Somers said. “It’s something you’re proud of. I think he’s for fun. He’s not to be taken seriously, not for one second.”

For decades thereafter, the mascot was drawn by various artists, cartoonists and illustrators, all with different interpretations.
Georgia tech yellow jackets mascot representation

The choice of a yellowjacket as the mascot is significant for Georgia Tech. The yellowjacket embodies the key characteristics of the school's athletic teams – speed, agility, and aggression. Additionally, the mascot serves as a symbol of the university's connection to the city of Atlanta, as the yellowjacket is the state insect of Georgia. The Georgia Tech Yellow Jackets mascot representation has evolved over the years. Various iterations of the costume and mascot have been introduced, with the goal of creating a more dynamic and engaging character. The current yellowjacket mascot is a beloved figure on campus and at athletic events, providing a rallying point for students, alumni, and fans. In conclusion, the Georgia Tech Yellow Jackets mascot representation is a vital element of the university's sports culture. The yellowjacket mascot symbolizes the competitive nature of Georgia Tech's athletic programs and serves as a unifying figure for the community. The iconic black and yellow costume of the mascot, along with its energetic performances, helps create an unforgettable game day experience..

Reviews for "Buzz's Legacy: Examining the Impact of the Georgia Tech Yellow Jackets Mascot on Alumni"

1. John - 1 out of 5 stars:
I was really disappointed with the representation of the Georgia Tech Yellow Jackets mascot. It felt like the person wearing the costume didn't capture the energy and enthusiasm that you would expect from a college sports mascot. Additionally, the costume itself looked cheap and poorly made. Overall, I was not impressed and it definitely did not enhance my experience at the game.
2. Sarah - 2 out of 5 stars:
As a fan of the Georgia Tech Yellow Jackets, I was excited to see their mascot in action. However, I found the representation to be lacking in authenticity. The person inside the costume seemed disengaged and didn't interact with fans or show any enthusiasm. The costume design itself was also questionable, with noticeable flaws and a lack of attention to detail. Overall, I was left feeling underwhelmed by the mascot representation at Georgia Tech.
3. Mike - 2 out of 5 stars:
I attended a Georgia Tech Yellow Jackets game recently and was not impressed with their mascot representation. The person inside the costume seemed like they were just going through the motions, lacking the energy and excitement that you would expect from a mascot. The costume design was also uninspiring and looked dull. It's a shame because a good mascot can really add to the game atmosphere, but this one fell short of expectations.
4. Emily - 1 out of 5 stars:
The Georgia Tech Yellow Jackets mascot was a huge disappointment. The person inside the costume looked disinterested and barely interacted with the crowd. The costume design itself was lackluster, with no attention to detail. I expected a vibrant and energetic representation of the Yellow Jackets, but was let down by what I saw. Overall, it was a forgettable experience and did not contribute anything positive to the game.

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