Crafting the perfect cocktail with Black Magic spiced rum

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Black Magic Spiced Rum is a popular drink that is known for its dark and mysterious flavor. This unique rum is made by infusing Caribbean rum with a blend of spices, giving it a rich and complex taste. One of the key ingredients in Black Magic Spiced Rum is cinnamon, which adds warmth and depth to the drink. This is complemented by hints of vanilla, nutmeg, and cloves, which add a touch of sweetness and complexity. The result is a well-balanced spiced rum that is perfect for sipping on its own or mixing into cocktails. Black Magic Spiced Rum has a deep, dark color that is reminiscent of its name.


You aren’t getting a lot of rum or anything “aged” with this spiced rum. It’s very closely related in terms of overall profile to The Kraken. No doubt many people will love this rum.

In the UK it is more common for Spiced Rum to be bottled at around the 35 mark and as is legally required labelled as a Spiced Spirit Drink rather than a rum. In the UK it is more common for Spiced Rum to be bottled at around the 35 mark and as is legally required labelled as a Spiced Spirit Drink rather than a rum.

Black magic dpiced rum

Black Magic Spiced Rum has a deep, dark color that is reminiscent of its name. It is often described as having a velvety smooth texture, which makes it enjoyable to drink. Many people also appreciate the smoothness of this rum, as it is not overly harsh or strong.

Black magic dpiced rum

Black Magic is a new Spiced rum to the UK market. It is imported from the US by Hi Spirits Ltd and produced in Louisville, Kentucky by Sazerac.

Sazerac are better known for their Rye Whiskey. Which is produced at the Buffalo Trace Distillery, in Frankfort. Where the rum in this blend is distilled I do not know. The website for Black Magic states only that the rum is a blend of young and aged rums.

In the US Black Magic is bottled at 47% ABV. For some reason a number of Spiced Rum brands in the US are bottled at higher than usual ABV’s. In the UK it is more common for Spiced Rum to be bottled at around the 35% mark and as is legally required labelled as a Spiced Spirit Drink – rather than a rum. This helps with pesky taxes.

In the UK Black Magic is bottled at 40% and labelled oddly as a Spiced Rum Spirit Drink. It is likely that in order to reach its target audience the importer has made the decision to limit the ABV – thus reducing the tax duty on the spirit. It also means they can produce more with less. As the spirit is further diluted with water.

I’ve spoken of the target audience already. It is clear from the description “Black Spiced” and the presentation that Sazerac have targeted The Kraken. The label has been designed by David Welker. Here is the story behind the label.

I can’t say I’m hugely convinced as the whole thing. To me it looks very much influenced by The Kraken!

The Kraken is the best selling rum on Amazon.co.uk. It retails at around £20 per 70cl bottle and is 40% ABV. Captain Morgan have also released a rum Black Spiced Rum very similar in presentation to The Kraken. However, they don’t seem to have tried all that hard to get that rum selling in the UK. It is nowhere near as present as their flagship Gold Spiced “product”.

Hi-Spirits have certainly done well in getting this rum into the UK online market. It is very visible on Amazon (where I obtained this bottle). It retails at £22. So it does offer serious competition for The Kraken. Captain Morgan’s Black Spiced was/is around £30. Not much competition for wallet conscious consumers.

So what do we have in the bottle then? Well first up it is exactly what is says on the bottle. Black. Well just about. It’s a very very dark brown with red flashes. Clearly coloured but no real issue as this is a Spiced Rum.

Sipping on this Spiced rum is not an entirely unsuccessful experience. It is certainly smooth enough not to cause too much trouble in terms of alcohol burn. Packed with sweet flavours as you would expect from a spiced rum. It also has a very healthy base of sugar clearly added to it. Which is smoothing out the flavour of this rum. Too much for my liking

Tastewise it instantly reminded me of that slightly artificial caramel/butterscotch and cola note that I found in India’s Old Monk rum. There are also notes of cherry and hints of coconut. It’s very sweet tasting and definitely comes in on the cloying side especially when taken straight.

Mixed it makes a perfectly acceptable if unspectacular spiced rum and cola or even a Black and Stormy with Ginger Beer.

Unfortunately it all tastes a little synthetic and the rum base could just as well be any rum or even neutral spirit. It becomes cloying even when mixed, after a few glasses. Its just too sugary sweet.

You aren’t getting a lot of rum or anything “aged” with this spiced rum. It’s very closely related in terms of overall profile to The Kraken. No doubt many people will love this rum.

It has a tagline “seek the skull and awken the magic”. Interestingly as pictured above their is also a design on the inside of the label. Unfortunately you have to drink the rum to see it……

I sought it…….there was nothing magical about it.

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Black magic dpiced rum

This spiced rum is incredibly versatile and can be enjoyed in a variety of ways. Some people prefer to enjoy it neat or on the rocks, savoring the flavors and aromas as they are. Others may choose to mix it into cocktails such as a Dark and Stormy or a Spiced Rum and Coke. The spiced notes of the rum can add a unique twist to classic cocktail recipes. Overall, Black Magic Spiced Rum is a delicious and intriguing drink that is worth exploring. Its rich flavors and smooth texture make it a favorite among rum enthusiasts. Whether enjoyed alone or mixed into a cocktail, this rum is sure to impress with its dark and mysterious charm..

Reviews for "A taste as dark as night: Black Magic spiced rum"

1. Emily - 2/5 stars
I was really disappointed with the Black Magic Spiced Rum. I found the taste to be overpowering and artificial. It had a strong, almost chemical-like aftertaste that I just couldn't get past. The spiced flavors were too intense for my liking, and it ended up overpowering any other flavors in a cocktail. I was really hoping to enjoy this rum, but unfortunately, it just didn't live up to my expectations.
2. David - 1/5 stars
I cannot recommend the Black Magic Spiced Rum. The taste was extremely bitter and unpleasant, leaving a harsh aftertaste that lingered for far too long. It lacked any complexity or depth, and I found it difficult to enjoy even in a mixed drink. The artificial flavors were overwhelming and masked any potential qualities the rum might have had. Overall, a big letdown and definitely not worth the money.
3. Stephanie - 2/5 stars
I had high hopes for the Black Magic Spiced Rum, but it fell flat for me. The flavors were too heavy-handed and artificial, almost resembling cheap candy instead of a nuanced spice blend. The rum itself seemed low-quality, with a harsh burn and an unpleasant mouthfeel. While I appreciate the effort to create a unique spiced rum, this one missed the mark for me. I would not purchase it again or recommend it to others.

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