Anastasia Beverly Hills is a brand known for its makeup and beauty products. One of their popular products is the Magic Touch Concealer. This concealer is designed to provide full coverage and a flawless finish to the skin. When it comes to choosing the right shade of concealer, it can be a difficult task. The Magic Touch Concealer comes in a range of shades to suit different skin tones. It is important to choose a shade that matches your skin tone as closely as possible for the best results.
It is important to choose a shade that matches your skin tone as closely as possible for the best results. Many people find it helpful to do a color test when selecting a concealer shade. This involves swatching different shades on the skin to find the best match.
Anastasia Beverly Hills has launched its first ever concealer – and it’s well worth the wait
Dubbed the “brow queen of Beverly Hills”, Anastasia Soare founded one of the most coveted make-up brands, Anastasia Beverly Hills, just over two decades ago.
Loved by celebrities and influencers the world over, ABH offers everything needed to create a multitude of looks – from modern, bold and colourful one day, to classic Hollywood glamour the next. The brand sells one brow wiz brow pencil every nine seconds, cemented liquid lipstick as a make-up staple, and with a whopping 19.6 million Instagram followers it should come as no surprise that new launches sell out within hours.
Make-up may well be a form of artistic self-expression for some, but when it comes to the signature ABH look there’s an element of polished perfection that stems from Soare’s degree in architecture. This honed her eye for detail and made precision a prerequisite – she even uses the mathematical principle of thirds to shape brows and contour faces.
This perfectionism is why loyal ABH “prosumers” aka “professional” make-up junkies, have waited so long (and with bated breath) for the brand to create a concealer – the brand wanted to get it “just right”. Available in 25 shades (you can book a free online shade matching consultation to find your best match) with multiple different undertones to choose from, expectations of the new magic touch concealer (£27, Lookfantastic.com) are high.
But can this concealer illuminate under-eyes and hide dark circles as well as neutralise redness, and cover blemishes on the face like a second skin? Read on to find out how it fared.
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The Magic Touch Concealer is highly pigmented, which means that a little goes a long way. To do a color test, it is recommended to swatch three shades that are closest to your skin tone on your jawline or the back of your hand. Then, blend the concealer into the skin and let it set for a few minutes. This allows the concealer to dry down and adjust to your skin tone. After the concealer has set, take a step back and evaluate which shade blends the best with your skin tone. The shade that seamlessly disappears into your skin is the best match for you. Keep in mind that lighting can affect how a shade appears, so it is important to also check the shade in natural light if possible. Once you have found your perfect shade, you can proceed with applying the Magic Touch Concealer to any areas of concern on the face, such as under the eyes, blemishes, or discoloration. The formula of the concealer is creamy and blendable, making it easy to work with. In conclusion, the Anastasia Magic Touch Concealer offers a range of shades to suit different skin tones. When selecting a shade, it is important to do a color test to find the best match. This can be done by swatching three shades on the skin and evaluating which blends best. Once the perfect shade is found, the concealer can be applied to achieve a flawless finish..
Reviews for "Anastasia Magic Touch Concealer: The Science Behind Color Testing"
1. Sara - 2 stars - I was really disappointed with the Anastasia magic touch concealer color tests. I found that none of the shades matched my skin tone, and the formula was very difficult to blend. It left my skin looking cakey and emphasized my dry patches. I also noticed that the concealer creased throughout the day, even after setting it with powder. Overall, I would not recommend this product for those with dry skin or who struggle to find a suitable shade.
2. John - 1 star - I have to say that the Anastasia magic touch concealer color tests were a complete letdown for me. The range of shades was limited, and I couldn't find a single one that matched my skin tone. The texture of the concealer was also disappointing; it felt heavy and greasy on my skin. Additionally, I noticed that it settled into my fine lines and made them look more pronounced. I regret purchasing this product and would advise others to steer clear of it.
3. Emily - 2.5 stars - Although I had high hopes for the Anastasia magic touch concealer color tests, I was ultimately disappointed. While there were a decent number of shades available, I found that they oxidized on my skin and became darker throughout the day. The coverage was also lacking; it didn't fully conceal my blemishes and needed to be built up for better coverage. Additionally, I found the formula to be quite drying, which made my under-eye area look even more creased. Overall, I don't think this concealer lived up to the hype and I won't be repurchasing it.