Anastasia Beverly Hills recently launched their new Magic Touch concealer, which promises to provide flawless coverage and a natural finish. To determine the perfect shade for their customers, the brand conducted extensive hue trials. During these trials, the brand tested various shades on a diverse range of skin tones. They wanted to ensure that their concealer would cater to different ethnicities and undertones. The trials involved participants with fair, medium, and deep skin tones, as well as warm, cool, and neutral undertones. The brand's goal was to create a comprehensive range of shades that would blend seamlessly into the skin, providing an undetectable coverage.
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The concealer comes in 25 shades and Ahn said that she likes to use it on Curtis because even with very thin layers it really evens out the skin while still looking like real skin. And it just so happens that her makeup artist Grace Ahn told Prevention last month that the key product behind her elegant and smooth complexion is the Anastasia Beverly Hills Magic Touch Concealer.
The brand's goal was to create a comprehensive range of shades that would blend seamlessly into the skin, providing an undetectable coverage. They wanted to avoid the common problem of concealers either appearing too light or too dark on certain skin tones. Anastasia Beverly Hills took into consideration the feedback and preferences of their participants throughout the hue trials.
Anastasia Beverly Hills Magic Touch concealer hue trials
4 mini-sized lipsticks, 1 bawse formula: Made for on-the-go, coat your lips with 4 rich brown shades, made to perfectly match the Brown Obsessions palettes. Expect candy-inspired hues of creamy caramel, rich chocolate and sweet cinnamon brown. Trendsetter: Caramel brown.
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4 mini-sized lipsticks, 1 bawse formula: Made for on-the-go, coat your lips with 4 rich brown shades, made to perfectly match the Brown Obsessions palettes. Expect candy-inspired hues of creamy caramel, rich chocolate and sweet cinnamon brown. Trendsetter: Caramel brown.
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A highly comfortable, long wear liquid lipstick that dries matte with intense color pay-off and transfer-proof properties. The lightweight formula glides on a thin coat of color that intensifies as it sets to a matte, transfer-free finish with amazing staying.
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ALL-OUT VOLUME. EYE-OPENING LIFT & CURL. ULTIMATE LONGWEAR. EXCLUSIVE FLAT-TO-FAT BRUSH. Give it to me quick: The ultimate do-it-all mascara designed for a fully exposed lash look, featuring an exclusive flat-to-fat brush that instantly volumizes, lifts, lengthens, and curls.
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What it is: A gentle yet powerful exfoliator infused with pineapple and papaya enzymes, BHAs, and AHAs that leaves skin with a healthy glow.Skin Type: Normal, Dry, Combination, and OilySkincare Concerns: Pores, Dryness, and Dullness and Uneven TextureFormulation: CreamHighlighted Ingredients:- Papaya Fruit Extract: Smooths.
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Shape tape™ enters her radiant era! Medium coverage, radiant concealer that’s featherlight & bright so it won’t hide your freckles or cake your face. WHY WE LOVE IT medium coverage, radiant “no-makeup” finish seaberry AKA nature’s beauty fruit drenches skin.
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Our iconic shape tape™ concealer, now with a built-in EYE CREAM for 24-hr moisturizing! WHY WE LOVE IT full coverage, natural moisturizing matte finish ultra-nourishing prickly pear for 24-hr moisturizing for all skin types, especially dry or mature skin leaves.
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Our iconic shape tape™ concealer, now with a built-in EYE CREAM for 24-hr moisturizing! WHY WE LOVE IT full coverage, natural moisturizing matte finish ultra-nourishing prickly pear for 24-hr moisturizing for all skin types, especially dry or mature skin leaves.
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A powerhouse mascara that delivers 400% more volume, dramatic length and sky-high lift for extreme lashes. The innovative 4D Amplifier brush optimizes the buildable formula to defy the boundaries of traditional mascara. Dramatic volume, length and lift Weightless, buildable, ultra-black.
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Coverage + Care: Powered with high-performance Estée Lauder skincare. Breathable, skin-loving makeup with a 12-hour radiant glow.This Moisturizing Makeup is infused with our IonCharged Water Complex, plus probiotic technology and chia-seed extract.Clinical testing shows:SOOTHES visible redness and irritation.PROTECTS against pollution with anti-oxidants.HYDRATES instantly.
A powerhouse mascara that delivers 400% more volume, dramatic length and sky-high lift for extreme lashes. The innovative 4D Amplifier brush optimizes the buildable formula to defy the boundaries of traditional mascara. Dramatic volume, length and lift Weightless, buildable, ultra-black.
They made adjustments and refinements to ensure that the final range of shades would meet their customers' expectations. The trials were conducted in several stages, with each stage focusing on fine-tuning the shades and undertones. The brand also tested the longevity and wearability of the concealer to ensure that it would stay in place throughout the day. After completing the hue trials, Anastasia Beverly Hills ultimately unveiled a collection of shades that cater to a wide range of skin tones and undertones. The Magic Touch concealer is now available in an impressive array of hues, including fair, medium, and deep shades with warm, cool, and neutral undertones. The brand's commitment to inclusivity is evident in their hue trials and the resulting shade range. They have prioritized creating a concealer that works for everyone, regardless of their skin tone or undertone. In conclusion, Anastasia Beverly Hills conducted comprehensive hue trials to create their Magic Touch concealer. Through these trials, they developed an inclusive range of shades that cater to a diverse range of skin tones and undertones. Their commitment to providing flawless coverage for everyone is evident in their final product..
Reviews for "Makeup Artists Share Their Tips and Tricks for Using Anastasia Beverly Hills Magic Touch Concealer"
1. Alice - 1/5 stars - I was really disappointed with the Anastasia Beverly Hills Magic Touch Concealer Hue Trials. The shade range is extremely limited and none of the shades match my skin tone. It's frustrating to spend money on a product that doesn't even work for me. The formula also creases and emphasizes my under-eye lines, making me look older. Overall, I wouldn't recommend this concealer to anyone with a medium to deep skin tone.
2. Emily - 2/5 stars - I had high expectations for the Anastasia Beverly Hills Magic Touch Concealer Hue Trials, but unfortunately, it didn't live up to the hype. The coverage is mediocre at best and it doesn't truly conceal my dark circles or blemishes. The formula is also quite thick and heavy, making it difficult to blend seamlessly into the skin. Additionally, the staying power is not impressive, as it tends to fade and transfer throughout the day. I would suggest trying out other concealers before settling for this one.
3. Sarah - 3/5 stars - The Anastasia Beverly Hills Magic Touch Concealer Hue Trials didn't work well for me. While the shade range is decent, the coverage is not as full as I expected. It takes multiple layers to hide my dark circles and even then, they still peek through. The formula also tends to settle into fine lines, making them more noticeable. It also feels quite heavy on the skin, which is uncomfortable throughout the day. Overall, it's an average concealer that I probably won't repurchase.
4. Michael - 2/5 stars - I wasn't impressed with the Anastasia Beverly Hills Magic Touch Concealer Hue Trials. The shades available are not inclusive and there is a lack of options for those with deeper skin tones. The coverage is also not very buildable, and I found that it couldn't completely cover my acne scars. The formula is also quite drying, which exacerbated the texture of my skin. Overall, it didn't live up to the hype for me, and I wouldn't recommend it to others.