The concept of a "return magic platform" refers to a technological innovation that enables the safe and efficient return of magical beings to their respective realms or dimensions. In the world of fantasy and fiction, magical beings often find themselves transported or summoned to different worlds or dimensions due to various reasons. These beings, which can range from fairies and magical creatures to wizards and sorcerers, may desire to return to their original realm or may need assistance in doing so. The return magic platform serves as a tool or mechanism that aids in transporting these magical beings back to their rightful places. It harnesses the power of magic and technology to create a portal or gateway leading to their respective dimensions. It can be a physical structure or a virtual platform, depending on the fictional world in question.
Return Magic vs. Loop — Which returns software wins?
Return Magic vs. Loop Returns - Which software is best? We'll break it down by features, integrations, and how each platform handles exchanges.
Tasha Reasor
February 1, 2022
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Twitter LinkedIn link copied Copy URLWhen you’re running an ecommerce store, you know you’ll get a decent number of return requests. For example, in apparel, there’s an average return rate of 20%. In home goods, it’s around 10%.
These returns can be logistically difficult to manage, and they can take money away from your bottom line. Building an automated returns flow with a post-purchase solution is essential to optimizing the returns process, turning more returns into exchanges and driving ongoing customer revenue.
If you use the Shopify ecommerce platform, you may already know that Shopify has a number of apps available that can integrate with your storefront to help you manage your ecommerce returns. These include Loop, Return Magic, Happy Returns, and Returnly.
As we all know, Return Magic is deprecating. But don’t panic! We’ll take you through a direct comparison between Loop (our solution) and Return Magic to help you find your next best fit.
It can be a physical structure or a virtual platform, depending on the fictional world in question. The functioning of a return magic platform can vary depending on the narrative or storyline. In some cases, it may require specific magical artifacts or incantations to activate the portal.
What does a returns management solution do?
A returns management solution will offer your brand a variety of tools to help you automate your returns process, helping you complete returns more quickly and efficiently. Your brand should be able to customize your returns workflow to your specific needs, including rules for what questions to ask and when to process a refund automatically vs. waiting for manual review.
These are some of the key features of a return management solution, though it will vary somewhat amongst companies:
- Printable shipping labels
- Exchanges handling
- Store credit handling
- Returns portals
- Returns data
- Return shipping management
Optimizing your returns process will help you reduce customer support labor time, automate much of the work that goes into dealing with customer returns and exchanges, and collect data insights on why customers are returning.
Additionally, your returns management solution should incentivize exchanges over returns, encouraging more customers to make a product exchange. You’ll lower your customer acquisition costs and result in more lifetime customer revenue by continuing customer relationships that might have otherwise ended with a return.
So what can Loop and Return Magic offer your brand to help facilitate a better returns process? Let’s take a look.
Loop Returns vs. Return Magic comparison
Full disclosure: we are the makers of Loop. We’re writing this article as fairly as possible to help you accurately compare the two solutions.
In this post, we’re going to look at three major points of comparison:
- Integrations
- Exchanges
- Unique features
1. Integrations
When comparing these two returns solutions, integrations are a good place to start. If you are a scaling Shopify brand, you’ll surely be working with a tech stack covering shipping, logistics, and other ecommerce must-haves.
Loop offers 35 integrations, including domestic and international mail carrier services like USPS, UPS, FedEx, Canada Post, Royal Mail, Australia Post, and others; 3PLs including Shipbob and Boxzooka; and technology partners including Gorgias and Klaviyo. Whatever your technology needs and geographic region, Loop should have you covered with a seamless, end-to-end experience.
In contrast, Return Magic doesn’t support direct integration with carriers, though it integrates with the third party shipping platforms Shippo, EasyPost, and ShipStation. You’ll need to use a third-party app to generate shipping labels, rather than completing it directly through Return Magic. It does not offer direct integrations with technology partners, so you’ll need to manually export your Return Magic data if you wish to share it with other apps in your tech stack.
2. Exchanges
Here’s one of the biggest differences between Loop and Return Magic: exchanges.
With Loop, the exchange workflow is fully automated, and customers can easily request either a return or an exchange. They can view real-time inventory to help them pick the right product for their exchange, and the order will be automatically updated with the exchange data. Loop also incentivizes exchanges by offering a bonus credit for exchanging instead of requesting a refund, helping your brand drive more recurring revenue without spending on additional customer acquisition. As a result, Loop retains revenue on around 40% of returns by turning them into exchanges.
Return Magic, on the other hand, does not have an automated exchange process. As a merchant, you’ll need to process a refund and authorize a new order manually, instead of automatically enabling your customers to exchange one item size or color for another, or switching to a different product. There’s no incentive for selecting an exchange over a refund, which means you’re likely to see far fewer exchanges and far less retained revenue.
3. Unique features
While both platforms have a variety of standard features for automating returns, only Loop has several unique features that aren’t offered by Return Magic:
- Advanced exchanges: Rather than just requesting an exchange for a different size, style, or color of the same item, Loop customers can request exchanges of completely new items, using the credit from their original purchase.
- Keep Item: Some items cost more to return than they’re worth, and Loop lets you set up custom rules that will let the customer keep the item while still receiving a refund under certain conditions.
- Return Policy Enforcer: Want to make sure an item qualifies for a refund or exchange? You can use a set of questions that the customer must answer to determine what your next steps are.
- Bonus credit: Loop can prompt customers to make an exchange instead of requesting a refund by offering bonus credit to exchange their purchase for any other item in your inventory. This enables you to keep the revenue from that product, maintain the customer relationship, and often, upsell the customer to a higher value product.
In other instances, the platform may be activated by the presence or touch of the magical being itself. Regardless of the method, the goal is to establish a connection between the current world and the magical being's original realm. The return magic platform is often depicted as a pivotal plot device or turning point in a story. It represents a lifeline for the magical beings, offering them hope and a way to return home. The platform's discovery or activation often requires a quest or series of challenges that the main characters must overcome. The emotions associated with the return magic platform can range from desperation and longing to a sense of relief and fulfillment. In conclusion, the concept of a return magic platform embodies the idea of providing a means for magical beings to return to their original realms or dimensions. It is a device that combines magic and technology to create a portal or gateway, allowing these beings to find their way back home. This concept is often explored in works of fiction and fantasy, serving as a crucial element in the narrative and character development..
Reviews for "Gaming Goes Supernatural: The Return Magic Platform's Impact on the Industry"
1. Emma - 2 stars - I was really disappointed with the "Return magic platform". The gameplay was clunky and the controls were unresponsive. The graphics were also quite dated and it made it difficult to fully immerse myself in the game. The story was also lacking and didn't hold my interest. Overall, I wouldn't recommend this game to others looking for a magical platformer experience.
2. John - 1 star - The "Return magic platform" was a complete letdown for me. The levels were repetitive and offered no new challenges or exciting features. The character design was uninspired and the enemies felt like generic placeholders. The music and sound effects were also repetitive and quickly became annoying. I would advise others to stay away from this game and look for better magic platform options.
3. Sarah - 2 stars - I found the "Return magic platform" to be quite boring and lackluster. The controls were difficult to master and often resulted in frustrating deaths. The difficulty scaling was off, with some levels being too easy and others being unfairly hard. The dialogue between characters was poorly written and lacked any depth. I was expecting a magical adventure, but instead, I got a mediocre platformer.
4. David - 2 stars - The "Return magic platform" didn't live up to my expectations. The concept seemed promising, but the execution fell flat. The level design was uninteresting and lacked creativity. The power-ups and abilities were lackluster and didn't add much to the gameplay. I was hoping for a magical world to explore, but instead felt like I was just going through the motions. Overall, I was left feeling disappointed and wouldn't recommend this game to others.