The Evolution of Korean Magic Perm: From Traditional to Modern Techniques

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Magic perm, also known as a digital perm or Korean perm, is a popular hair treatment in Korea that offers long-lasting, bouncy curls. Unlike traditional perms that use heat and chemicals to curl the hair, magic perm uses a combination of heat and digital technology to create natural-looking curls. The process of getting a magic perm starts with washing and conditioning the hair to ensure it is clean and ready for treatment. After that, small rods are wrapped around sections of the hair to create the desired curls. The stylist then applies a special perm solution to the hair, which helps to break down the protein bonds and make the hair more receptive to the curling process. Once the solution has been applied, the hair is wrapped in a special paper or plastic wrap to help retain heat and keep the solution in place.

Magic perm korea

Once the solution has been applied, the hair is wrapped in a special paper or plastic wrap to help retain heat and keep the solution in place. Next, the hair is placed under a special machine that emits heat and uses digital technology to control the temperature and time of the curling process. This is what sets the magic perm apart from traditional perms – the use of digital technology helps to ensure that the heat is evenly distributed throughout the hair, resulting in uniform curls that look natural and last longer.

10 Step Guide to Giving Yourself a Quarantine Magic Straight Perm

Remember the 80s when a great hair day meant bigger the better? My sister and I would get our long hair permed every few months to achieve amazing feats of teased and lacquered hair.

A couple decades later I found myself working at a law firm and needing a hairstyle that was professional, stylish, and above all, low maintenance.

I have been getting the “magic” straight perm or thermal reconditioning (TR) on my hair since 2001 every 8 months at $350-$400 a pop. It is the only way I know how to maintain long, straight healthy looking hair that requires zero maintenance.

The natural texture of my hair is otherwise slightly frizzy. Without TR, I would need to spend time on my hair to make it look somewhat professional and would need to maintain a shorter haircut. I just don’t have the time and patience for any kind of maintenance, so I’ve found that the magic straight perm works the best for me (even if it is boring that I have had the same hair for 20 years).

Six months into the Covid quarantine , my unruly roots had grown out over 5 inches and I was tempted to shave my head. I decided to attempt the magic straight perm process at home. I ordered the treatment from Amazon, which comes with a straightening solution and a neutralizer. There are several brands to choose from (e.g., Yuko, Shiseido, Rusk) but I am most familiar with Liscio by Milbon.

The formula comes in three different strength levels- Mild, Normal and Strong. Any of them would work fine for me but I got strong only because that’s what I found on Amazon.

LISCIO Crystal Cream Straighteners & Neutralizer

*Doing a straight perm or thermal reconditioning yourself at home is not for everyone. Please attempt at home only if you have gotten the treatment done before at a salon and know it works well for your hair type. Do not take the risk as it does not work well for all hair types

What you need for the Magic Straight Perm:

1. Plastic gloves

3. Ceramic Coated Straightener – this one ceramic coated straightener seems highly recommended, but I just used my $25 Andis iron which worked ok on maximum heat.

4. Thin Plastic Comb – to separate hair during treatment

5. Deep Conditioner – for after the treatment to keep hair healthy.

6. A Friend – If you have a lot of hair like me, ask a friend to help with the ironing – I did it all myself but my arms felt like they were going to fall off at the end. Next time I will ask my teenager to help.

Step 1: Prep hair and scalp

Start with clean, washed hair. Clean hair helps the straightening solution stick to the strands. Line your hairline and scalp with a little vaseline, and avoid getting the straightening cream directly on the scalp. If you are only straightening the outgrowth/roots, treat the ends of your hair with a good leave-in conditioner to protect it from damage.

Step 2: Apply the straightening solution/activator

This is the solution that actively breaks down the protein bonds in your hair and relaxes it. Use clips to hold your hair up. Put on your gloves. Start at the nape of your neck, and apply the solution from about ¼ inch from your scalp to past where the outgrowth starts.

You can use a makeup brush to apply but I just used my fingers with gloves on.

DO NOT get the cream on your scalp, because it will burn your skin. Try to move fairly quickly so you don’t end up over-processing.

Leave in your hair for 25-30 minutes. Processing time can take anywhere between 10 minutes and 45 minutes depending on your hair thickness and texture. Perform a loop test to see when it’s ready. (See video above). For me, 25 minutes was plenty.

Step 3: Rinse

The next step is to rinse out the activator solution gently and thoroughly (do not shampoo). After rinsing out the solution, gently dry the hair with a towel. Do not scrub or pull as hair will be prone to breakage.

Step 4: Blow dry

Blow it mostly dry, but leave some moisture in your hair to prepare for flat ironing.

Step 5: Flat iron

Set your straightener to 350 degrees, and work in small sections to straighten. Take your time. At the salon, they use a professional flat iron set to a temperature of 350 degrees. My inexpensive Andis flat iron set at maximum heat did the job fine but it took me a lot of time and effort to get to get my hair perfectly pin straight.

Step 6: Apply the neutralizer

The neutralizer works to balance the pH of your hair. Apply evenly all over hair, and let sit for 5-10 minutes before rinsing out.

Step 7: Rinse again

Make sure you rinse for at least 10 minutes and get any remaining solution out of your hair. No shampoo. Apply some deep conditioner and rinse.

Step 8: Final blow dry & flat iron

Blow drying your hair in the direction of the cuticles, and get it about 90 percent dry. Finally, flat iron again where needed to so that hair is completely straight.

Step 9: Keep hair dry

Avoid getting your hair wet for the next 48 to 72 hours. This is a key part of the process!

Step 10: Enjoy your super straight low maintenance hair!

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Author: Susan L. Shin

Susan L. Shin is a litigation partner at an international law firm. She resides in New York City with her husband Robert Shin and two children Ella and Owen. Read More From Susan L. Shin

*Doing a straight perm or thermal reconditioning yourself at home is not for everyone. Please attempt at home only if you have gotten the treatment done before at a salon and know it works well for your hair type. Do not take the risk as it does not work well for all hair types
Magic perm korea

After the hair has been heated and curled, the rods are removed and the hair is rinsed to remove any residual perm solution. Then, a neutralizer is applied to the hair to help restore the pH balance and lock in the curls. Finally, the hair is dried and styled to reveal the beautiful, bouncy curls created by the magic perm. One of the main advantages of getting a magic perm is that the curls it creates are more natural-looking and longer-lasting compared to traditional perms. The use of digital technology and controlled heat helps to ensure that the hair remains healthy and less prone to damage. Additionally, the styling options are versatile – the curls can be left as they are or styled differently for different occasions. Overall, magic perm has gained popularity not only in Korea but also in other parts of the world as people seek a more convenient and effective way to achieve beautiful curls. With its long-lasting results and natural-looking curls, magic perm offers a solution for those who want to add volume and bounce to their hair..

Reviews for "Get Inspired by Korean Magic Perm: The Hottest Hairstyle Trend"

1. John - 1/5 stars - I was very disappointed with my experience at Magic Perm Korea. The staff was rude and unprofessional, and the quality of the perm was subpar. I asked for loose, beachy waves, but ended up with a tight, frizzy mess. The stylist didn't listen to my requests and seemed more interested in finishing the job quickly than making sure I was happy with the result. I will definitely not be returning to Magic Perm Korea.
2. Sarah - 2/5 stars - Unfortunately, my visit to Magic Perm Korea did not live up to my expectations. While the salon was clean and the ambiance was nice, the actual perm did not turn out well. The curls were uneven and didn't last more than a few hours. I also found the price to be quite high for the quality of service I received. Overall, I left feeling disappointed and wouldn't recommend this salon for anyone looking for a good perm.
3. Emily - 2/5 stars - I had a really bad experience at Magic Perm Korea. The stylist seemed inexperienced and unsure of what she was doing. The perm took much longer than anticipated, and the end result was far from what I had requested. The curls were way too tight and didn't suit my face shape at all. I tried to communicate my dissatisfaction, but the stylist brushed it off and didn't offer any solutions. I left feeling frustrated and would not recommend this salon to others.
4. David - 1/5 stars - I have never been so disappointed with a hair salon before. The staff at Magic Perm Korea were incredibly unprofessional and seemed more interested in chatting with each other than providing good service. The perm itself was a disaster - my hair felt fried and looked incredibly damaged. I even had to go to another salon to get it fixed. The whole experience was a waste of time and money. I would strongly advise against going to Magic Perm Korea.

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