Magic Kool-Aid is a term that originated from the psychedelic counterculture movement in the 1960s. The phrase is popularly associated with the American educator and writer, Ken Kesey, and his group of followers known as the Merry Pranksters. They were known for their experimentation with LSD and other mind-altering substances, and the phrase "Magic Kool-Aid" was used to refer to their drug-infused gatherings or parties. The term is derived from the flavored drink mix called Kool-Aid, which was commonly consumed during those times. The addition of the word "Magic" implies the transformative and hallucinogenic effects of the substances consumed at these parties. The Merry Pranksters organized various events, often referred to as "Acid Tests," where they would invite people to partake in psychedelic substances while engaging in art, music, and multimedia experiences.

Meet the Mascots

Jawz the Jaguar has been the official mascot of IUPUI Athletics since 2006. He is powerful, swift, and confident – and is known for his impressive cat-like dance moves! He can be seen cheering and pumping up the crowd at Jaguar Athletic events or simply having a good time at campus and community events.

The first jaguar mascot on campus was Jinx the Jaguar, who joined the IUPUI family in 1998. Jinx the Jaguar can be found supporting campus and community events. In August 2015, Jazzy Jaguar made her IUPUI debut and can be seen around campus making new friends and spreading spirit wherever she goes. Jazzy is especially a fan of women's athletic events.

The Merry Pranksters organized various events, often referred to as "Acid Tests," where they would invite people to partake in psychedelic substances while engaging in art, music, and multimedia experiences. These events were aimed at breaking down societal norms and exploring higher states of consciousness. The phrase "Magic Kool-Aid" became synonymous with these gatherings, as it captured the essence of the communal and mind-altering experiences that took place.

Become a Mascot

IUPUI Jaguar Mascots appear at campus and community events throughout the year to enhance school spirit, promote Jaguar pride, and generate excitement for all.

Do you have what it takes to be a Jaguar Mascot?

If you are a current IUPUI student who loves your school and wants to share that spirit with our community, then we want you! Student Mascots are paid student employees.

Mascot Height Requirements

Jazzy
at least 5'3" and no taller than 5'8"

Jawz and Jinx
at least 5'10"

The Figures that Unite Us: A History of IU Mascots

If a mascot symbolizes the identity of a team, then the long and varied history of IU mascots provides a fascinating insight into the way IU’s identity has changed over the years. Who we are and how we represent ourselves, what figures we rally around, has been shaped by many factors: our physical surroundings, our cultural heritage, popular preferences of the moment, and even costume wearability. Here is a brief history of IU mascots, broken down by campus.

The influence of Magic Kool-Aid and the Merry Pranksters extends beyond just their drug-fueled parties. Their exploits were a significant catalyst for the emergence of the hippie counterculture movement. Their psychedelic experiences and free-spirited lifestyle inspired many to question societal norms, explore alternative forms of spirituality, and promote peace and love. It should be noted that the use of drugs, specifically LSD, has potential risks and can have long-term effects on individuals. Magic Kool-Aid and the Merry Pranksters may represent a significant cultural phenomenon, but it is also essential to recognize the potential dangers associated with psychedelic substances. In conclusion, Magic Kool-Aid is a term that symbolizes the drug-infused parties and gatherings organized by Ken Kesey and the Merry Pranksters. These events played a vital role in the hippie counterculture movement, promoting alternative forms of consciousness and challenging societal norms. However, it is crucial to approach the topic with caution and acknowledge the potential risks and consequences associated with drug use..

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