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Magic: The Gathering is a popular collectible card game that has been around for decades, captivating players with its deep gameplay and intricate strategies. One of the most beloved sets in the game's history is The Lord of the Rings, which brings the iconic characters and locations from J.R.R. Tolkien's legendary fantasy world to life. To cater to the fans of both Magic: The Gathering and The Lord of the Rings, Wizards of the Coast, the company behind the game, introduced the Magic LotR Collector Booster.



Macy's searching for magic bullet

To cater to the fans of both Magic: The Gathering and The Lord of the Rings, Wizards of the Coast, the company behind the game, introduced the Magic LotR Collector Booster. This special booster pack contains an assortment of highly sought-after cards from The Lord of the Rings set, making it a must-have for collectors and enthusiasts. Inside the Magic LotR Collector Booster, players can expect to find a variety of rare and powerful cards.

Commentary: Department store operator still finding way after acquisition

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NEW YORK (MarketWatch) -- Macy's Inc. surprised investors by turning in better-than-expected quarterly results on Wednesday, but its work is far from over.

Sales were strong, inventories were in shape, markdowns were a little high, but things looked good and shares jumped. See full story.

Aside from the usual problems facing retailers -- higher costs, soaring gas prices, skittish consumers and a housing crisis -- Macy's is also trying to win back the shoppers it's alienated over the past few years.

The department-store operator has been struggling to regain its footing in the wake of its 2005 acquisition of May Department Stores. One of its largest initiatives has been nationalizing the chain, which involved changing many of its regional department stores, as well as acquired stores, over to the Macy's name. This caused outrage and protests in some areas, like Chicago, where residents felt a deep attachment to their iconic, century-old Marshall Field's.

Macy's M, +5.68% marched on, launching a star-studded advertising campaign, featuring celebrities such as Martha Stewart, Jessica Simpson, Usher and Donald Trump. The move was in part to underscore the chain's national name, but also give it a more upscale image and move the company away from constant couponing and sweeping discounts, which erode both brand equity and profit margins. Meanwhile the company continues to utilize sale and discount inserts.

Earlier this year it announced a sweeping restructuring, cutting more than 2,500 jobs, closing some stores and revamping the structure of the company, consolidating it into several divisions.

Since the idea of a homogeneous Macy's brand fell flat, it's now in the process of trying to localize the stores, giving them more regional flavor, helping to stock stores with assortments more appropriate to the area, which it hopes will make people loyal to their particular Macy's instead of seeing it as a massive, faceless chain. Maybe this will be the ticket. It's a strategy tried by other retailers with mixed results.

As the company faces what Chief Financial Officer Karen Hoguet expects will be a challenging economic environment at least through the third quarter, Macy's needs to make sure it has its business in order, or quarters like this will continue to be the surprising exception rather than the rule.

-- Angela Moore, U.S. commentary editor

Score a Magic Bullet for less than $25 and start blending away

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission.

Chop, mix, blend, whip, grind, and more. Credit: magic bullet

Deal pricing and availability subject to change after time of publication. Learn more about how we select deals.

TL;DR: As of May 18, you can grab a Magic Bullet blender for as low as $23.99 at Macy's.

It's graduation season — and smoothie season. We have a way you can combine the two.

Macy's is offering an extra 20% off on a few Magic Bullets, including their ever-so-popular Nutri Bullet lin e. For under $25, you can grab one for yourself and one to give away as a graduation present.

Check out the deals below and you'll be on your way to chopping, mixing and blending deliciousness.

Carpwt tiles

These cards often feature beautiful artwork depicting notable characters and scenes from The Lord of the Rings, adding an extra level of immersion to the gameplay experience. In addition to the standard card types like creatures and spells, the Magic LotR Collector Booster also includes unique cards such as artifacts and enchantments that are thematically tied to The Lord of the Rings. These cards not only enhance the gameplay but also allow players to recreate epic moments from the books and movies. Furthermore, each Magic LotR Collector Booster pack guarantees a foil-stamped card, which adds a luxurious touch and increases the overall value of the collection. These foil cards feature stunning visuals and are highly coveted by collectors due to their rarity and exclusive nature. The Magic LotR Collector Booster is not only exciting for existing Magic: The Gathering players but also serves as a gateway for fans of The Lord of the Rings to experience the game. With its thematic ties to one of the most beloved fantasy franchises of all time, this special booster pack offers unparalleled excitement and immersion. Whether you are a dedicated Magic: The Gathering player or a passionate fan of The Lord of the Rings, the Magic LotR Collector Booster is a treasure trove of rare and exclusive cards that will enhance any collection. So seize the opportunity to dive into this enchanting combination of two iconic worlds and embark on new adventures that unite the realms of Magic and The Lord of the Rings..

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carpwt tiles

carpwt tiles