Shopify, the popular e-commerce platform, has acquired Return Magic, a software company specializing in handling returns and exchanges. The acquisition is expected to enhance Shopify's existing capabilities in managing customer returns and improve the overall experience for both merchants and shoppers. Return Magic offers a comprehensive solution for handling returns and exchanges, automating the process and making it easier for merchants to manage these transactions. The software integrates seamlessly with various e-commerce platforms, allowing merchants to provide a streamlined and efficient return process for their customers. With this acquisition, Shopify aims to provide its merchants with a more efficient and user-friendly way to handle returns. By integrating Return Magic's technology into its platform, Shopify can offer its merchants a seamless returns process, reducing the administrative burden and improving customer satisfaction.
Shopify acquires return magic
Return Policy for the US
At Shopify, we do everything we can to ensure you are happy with your purchase, but we know that sometimes a product is just not right. We’ve made our return policy as easy as possible.
Please see the full POS Equipment Agreement below.
Requirements
Within 30 Days - You must request a return within 30 days of the product being shipped to you. Returns must be shipped back to our warehouse within 7 days of receiving your return label.
Includes original packaging and product in new condition - Any returned product(s) must be returned in all of their original packaging, and in like-new condition. Shopify may reject the returned product if there is damage to the product and/or product packaging.
If a product is deemed unfit for return, Shopify will notify the customer that the return has been rejected and no refund will be issued to the customer. The customer can choose one of the following options:
- The product will be shipped back to the customer at a shipping cost of $30 ; or
- The product will be recycled.
If you do not select one of the above options within 14 days of Shopify informing you that your return has been rejected, the product will be recycled.
Free Return Shipping - All orders shipped to the Continental US are eligible for free return shipping using a carrier that we’ve selected. Please follow the instructions below. We are not responsible for risk of loss or damage for returning a product during shipment.
For orders outside the Continental US, customers are responsible for purchasing a label and sending the item(s) back to our warehouse. If you provide us with proof of shipment and cost, we can authorize a Shopify subscription credit for the cost.
Due to the nature of physical gift cards we are unable to offer any returns/refunds on gift card orders once they have been printed. If a gift card order has moved to the proofing stage but not printed, a $15 charge will apply, which will be taken from the refund provided.
Instructions
As long as your return adheres to the requirements described above, follow these steps to return your product(s):
- Please fill out the return form at https://shopify-hardware.loopreturns.com/
- After reviewing your return form, we will email you a return label. Print out the return label and securely attach it to a suitable shipping carton.
- Drop the package off at the shipping carrier’s closest location.
We will receive and review the products you have returned. If the returned products have met all of our return policy requirements, we will process the refund and send you a confirmation email. We are only able to credit the original credit card used to make the purchase.
By integrating Return Magic's technology into its platform, Shopify can offer its merchants a seamless returns process, reducing the administrative burden and improving customer satisfaction. Return Magic's features include the ability to generate prepaid return labels, automated notifications to keep customers informed throughout the return process, and analytics to help merchants gain insights into their return activities. These features are designed to simplify the returns process and provide a better overall experience for both merchants and customers.
POS Equipment Agreement
These terms apply to the purchase of Shopify POS hardware products. By placing an order for POS hardware, you accept and agree to the terms of this agreement.
Availability
Every effort is made to maintain sufficient stock of all the products we offer. Potential inventory shortages at our distributor may impact our ability to fulfill an order. We reserve the right to cancel an order if we are, for any reason, unable to fulfill the order requirements. If we are unable to fulfill an order, we will notify you by email.
Shipping
Inventory shortages or other fulfillment issues may cause delays. Your order is shipped using a carrier that we have selected. We cover the shipping fee as long as the shipping address is located in the Continental US. Once you place your order on our online store, we will provide you with an estimated delivery time. Please allow 1-2 business days for processing + delivery. Every effort is made to facilitate the delivery of your order on time. After your order is processed and fulfilled, we will send you an email containing the order tracking number. Once your order is fulfilled and placed in the hands of our selected shipping carrier, we cannot guarantee any delivery date indicated by the carrier.
Returns and Refunds
At Shopify, we do everything we can to ensure you are happy with your purchase, but we know that sometimes a product is just not right. You may return your hardware within 30 days of it being shipped to you, as long as it is in new condition and has the original packaging.
Please note that Chip & Swipe Readers and physical gift cards are non-returnable and non-refundable.
No returns are accepted over 30 days. We only accept returns of the hardware we sell directly to you. We will cover the cost of a hardware return as long as it is shipped back to us using the provided return label, and with the appropriate carrier. Priority shipping charges selected at checkout are non-refundable. If we suspect you’re abusing the return policy (for example by returning products on multiple occasions or on a seasonal basis), we reserve the right to refuse your return.
End-users and resellers
Our hardware packages are designed with love and care specifically for Shopify merchants. We reserve the right to refuse selling and shipping any product to you if we have reason to believe you are not a Shopify customer. Likewise, customer support is only available to the original hardware purchaser. We do not currently sell to or work with resellers.
Warranties
We sell a combination of our own and third party hardware to create a modern point-of-sale.
The following Shopify products come with a standard 1 year warranty included with POS Lite, and an extended 2 year warranty included as part of POS Pro. More information is included in the links below:
- Shopify Tap & Chip Card Reader
- Shopify Dock for Tap & Chip Reader
- Chipper 2X BT Reader
- Chipper 2X BT Reader Cradle
- Shopify Retail Stand for iPad 9.7"
- Shopify Retail Stand for iPad 10.2" / Air 10.5"
Please Note:
The warranty on the units described are based on the original unit’s fulfillment date. A replacement unit does not extend the 1 year warranty included with POS Lite, or the extended 2 year warranty included as part of POS Pro.
All third party products resold by us are covered by their original manufacturers’ warranties. Please check with the manufacturer directly for further information.
Limitation of Liability
Shopify does not accept liability for the purchase, use or return of POS hardware or other products beyond the remedies set forth herein, including but not limited to any liability for product not being available for use, lost profits, loss of business or for lost or corrupted data or software, or the provision of services and support. Shopify will not be liable for any consequential, special, indirect or punitive damages, even if advised of the possibility of such damages or for any claim by any third party. You agree that for any liability related to the purchase of products, Shopify is not liable or responsible for any amount of damages above the amount invoiced for the applicable product. Some jurisdictions may not enforce all of these limitations, and only the limitations that are lawfully applied to you in your jurisdiction will apply.
Shopify acquires Return Magic to help retailers automate refunds
Shopify has announced that it has acquired Return Magic, which builds item return software for 2,500 Shopify merchants.
Return Magic allows retailers to build branded portals for returns, auto-generating labels, refunds, and emails while reporting analytics on a dashboard. Retailers can also customize return policies based on their needs, while customers can easily print out shipping labels and receive instructions for return.
The product was developed by a Montreal-based team co-founded by CEO Guillaume Racine and CTO Raff Paquin. Racine will take on the role of product lead at Shopify, while Paquin will join as senior engineering lead.
“My co-founder Raff and myself have both worked as online retailers in the past,” said Racine. “We each noticed how painful handling returns were for buyers and merchants. We also observed how critical the return experience is for building long-term customer value. Consumers have ever-increasing expectations of convenience and merchants were clearly not well equipped to match those expectations.”
Racine said they decided to build the platform on Shopify because it was easier from a technical standpoint, and that “We also had been close enough to the Shopify ecosystem to know that they had the momentum in terms of merchant and GMV growth. We wanted to be firmly positioned ahead of the wave.”
To date, Return Magic has processed over 300,000 returns.
This isn’t the first time that Shopify has acquired a partner to drive its own growth. In April 2016, the ecommerce giant announced that it was acquiring San Francisco-based Kit, which manages social marketing for entrepreneurs through SMS.
In a statement sent to BetaKit, Shopify GM of shipping Louis Kearns said the company is always on the lookout for founders that align with Shopify’s vision.
“Our app ecosystem is made up of businesses and developers who believe the same thing as Shopify: that making commerce better for everyone is a worthy pursuit. This means that app developers build products and services with business owners at their core. This ecosystem is a key driver for our merchant growth and thereby a key driver for Shopify’s growth.”
Shopify has been boosting its physical offerings as of late; at its recent Shopify Unite conference, the company announced that it would open a physical space to showcase Shopify offerings, and improve its chip and tap reader.
Shopify Eyes Buying Experience With Return Magic Acquisition
Shopify announced that it has acquired mobile app Return Magic.
Developed by a Montreal-based team co-founded by Guillaume Racine and Raff Paquin, Return Magic was launched in 2017 as a seamless returns solution that allows merchants to build loyalty while making shopping more convenient for consumers.
“We optimize the return experience to deliver a magical return touchpoint that engages and upsells shoppers,” wrote Racine in a Medium post. “We automatically create a front-end portal for integration directly on the merchant’s site, making the return experience much easier, faster and more personalized. Our vision is to create value for both shoppers and merchants by thinking differently about the return touchpoint.”
Return Magic was built exclusively for the Shopify platform and is the eCommerce company’s best-ranked solution, servicing more than 2,500 merchants. Users can auto-generate labels, refunds and emails in multiple languages, including Spanish, French, German, Portuguese and Chinese.
In March 2017, Racine revealed the app had completed its 10,000th return.
“Return Magic is a top-performing app in the Shopify App Store, and its acquisition is another step Shopify is taking to help our merchants own their time and spend it on what matters most: their customers,” Shopify said in an emailed statement.
Shopify is working to make its platform easier for users. Just last week, the company announced a new mobile app dubbed Shopify Ping. Through the app, merchants can manage tasks through messaging without needing to switch between apps and tools.
“Shopify merchants are conducting many business conversations across multiple apps every day, not only to run their day-to-day operations, but also to manage customer inquiries,” Shopify Director of Product Michael Perry said in the announcement. “Shopify Ping was created to make all of this easier to manage. It’s a one-stop messaging app that lets them spend more time on what matters most — running their businesses seamlessly and deepening customer relationships.”
In addition to improving the returns process, the acquisition of Return Magic also enables Shopify to expand its service offerings. By integrating return management into its platform, Shopify continues to position itself as a comprehensive e-commerce solution, meeting the needs of merchants at every stage of the sales cycle. Overall, the acquisition of Return Magic by Shopify is expected to provide significant benefits for both merchants and customers. Shopify will gain access to advanced return management tools, while merchants will be able to offer a more streamlined and efficient returns process. This is another step forward for Shopify in its mission to empower entrepreneurs and revolutionize the e-commerce industry..
Reviews for "Return Magic acquisition bolsters Shopify's position in the e-commerce market"
1. John - 2/5 - I was really disappointed with the acquisition of Return Magic by Shopify. I had been using Return Magic for a while and it was a great tool for managing my return requests. However, ever since Shopify acquired it, the user experience has gone downhill. The interface is now clunky and it takes forever to process a return request. I feel like Shopify took a step backwards with this acquisition.
2. Sarah - 1/5 - I absolutely hate what Shopify has done with Return Magic. It used to be a simple and intuitive tool for managing returns, but now it's incredibly complex and confusing. The integration with Shopify's platform feels forced and it's clear that they didn't take the time to properly merge the two systems. I'm seriously considering looking for an alternative to Return Magic because of this terrible acquisition.
3. Mike - 3/5 - While I understand the business reasons behind Shopify acquiring Return Magic, I personally find the changes they've made to be quite frustrating. The new interface is not as user-friendly as the previous version and the customer support has decreased in quality. It feels like Shopify prioritized their own interests over the needs of the users. Overall, I'm not impressed with this acquisition.
How Return Magic's features will enhance Shopify's customer experience
