Bring Out Your Inner Rockstar with Half Magic Liquid Eyeliner Pen

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The Half Magic Liquid Eyeliner Pen is a revolutionary cosmetic product that has taken the beauty industry by storm. This innovative eyeliner pen offers users the perfect solution for achieving flawlessly defined eyes in just one swipe. Unlike traditional eyeliner pencils or liquid eyeliner brushes, the Half Magic Liquid Eyeliner Pen combines the precision of a brush with the convenience of a pen. One of the standout features of this product is the unique formula of the liquid eyeliner. The formula is designed to provide long-lasting, smudge-proof and transfer-resistant wear, ensuring that your eyes stay perfectly defined throughout the day. The intense pigmentation of the Half Magic Liquid Eyeliner Pen offers bold and dramatic lines with just one stroke, making it perfect for creating a range of eye-catching looks.


To complete Presley’s unforgettable eye makeup, the set includes the “Eyelectric Extreme Lengthening Mascara.” The brand says its precise tapered brush separates and coats each lash for 12-hour wear. The mascara is also ophthalmologist-tested, safe for contact lens wearers and can be removed easily with warm water — no tugging or rubbing necessary.

The hero product of the set is Half Magic s Magic Flik, the beauty brand s ultra-bold calligraphy eyeliner pen, which features a uniquely-shaped paddle tip to hug the lash line for effortless one-flick wings. Completely vegan, cruelty-free, eye-safety tested, and packaged in the prettiest box, this selection of Half Magic favorites was specially chosen to capture Priscilla s time-transcending eye look.

Half magic liquid eyeliner pen

The intense pigmentation of the Half Magic Liquid Eyeliner Pen offers bold and dramatic lines with just one stroke, making it perfect for creating a range of eye-catching looks. The pen-like design of the Half Magic Liquid Eyeliner makes it incredibly easy to apply. The fine tip allows for precise and controlled application, effortlessly gliding along the lash line for a smooth and even line.

A24 and Half Magic Made a 'Priscilla'-Inspired Eye Kit

Sophie is a beauty news writer for Byrdie. Outside of Byrdie, she's contributed to Bravo, Us Weekly, Teen Vogue, and Greatist.

Published on 10/17/23 11:49AM

Have you watched the trailer for Priscilla yet? I have, about a thousand times for about a million different reasons. You can blame my investment on a deep love for anything and everything Sofia Coppola. You can blame Jacob Elordi’s drawl. And you can definitely blame the heavily-featured winged eyeliner and plush lashes.

Based on Priscilla Beaulieu Presley’s 1985 memoir Elvis and Me, the fast-approaching biopic promises to take both aesthetic and literal cues from the icon’s life. With Coppola’s magic touch (and color palette) involved, it’s no surprise Presley’s forever-famous looks are gaining extra traction right now. Come the November 3 release, we’re all dressing up in beehives and dark eye makeup like it’s the Eras Tour, right?

Thanks to an ultra-special partnership between production company A24 and beauty brand Half Magic (founded by Donni Davy, Euphoria’s brilliant head makeup artist), this might not be too tall a task (minus the beehive part, but we can tackle that too). Just released, The Priscilla Set ($49) features three products: the Magic Flik liquid eyeliner pen, Eyelectric lengthening mascara, and Wing Magician silicone eyeliner guide, to make sure your wing situation is under control and worthy of The Queen.

Here’s everything you need to know about the new (and dare I say perfect?) release.

Half magic liquid eyeliner pen

Whether you prefer a thin and subtle line or a bold and dramatic winged liner, this eyeliner pen can achieve it all. Another notable feature of the Half Magic Liquid Eyeliner Pen is its versatility. The formula is waterproof, making it perfect for all-day wear, even in humid or rainy weather. Additionally, it is also smudge-proof, meaning you can go about your day without worrying about your eyeliner smearing or fading. Overall, the Half Magic Liquid Eyeliner Pen offers a game-changing solution for achieving perfect eyeliner looks. Its unique formula, easy application, and long-lasting wear make it a go-to product for makeup enthusiasts and professionals alike. With this eyeliner pen, you can effortlessly create flawless and bold eye looks that are sure to turn heads..

Reviews for "Half Magic Liquid Eyeliner Pen: The Versatile Tool for Day-to-Night Makeup Looks"

1. Samantha - 2/5 - I was really disappointed with the Half magic liquid eyeliner pen. The pen itself was quite flimsy and the tip was not precise at all. It made it really difficult for me to create a precise and clean line. The formula also seemed to smudge easily and didn't last long on my lids. Overall, I would not recommend this product if you're looking for a reliable and long-lasting eyeliner.
2. Mark - 1/5 - This eyeliner pen was a complete waste of money. The pigmentation was weak and I had to go over my line multiple times to achieve any noticeable color. Even then, the color seemed to fade throughout the day. It also had a weird chemical smell to it that was quite off-putting. I expected better quality from a brand like Half magic. I would not repurchase this eyeliner.
3. Emily - 2/5 - I had high hopes for the Half magic liquid eyeliner pen, but unfortunately, it fell short. The formula dried out relatively quickly and made it difficult to get a smooth and consistent application. The pen itself also felt a bit flimsy and uncomfortable to hold. I struggled to create a precise line without it smudging or skipping on my lids. Overall, I was disappointed with the performance of this eyeliner pen.

Half Magic Liquid Eyeliner Pen: The Ultimate Tool for Creating Flawless and Symmetrical Wings

Half Magic Liquid Eyeliner Pen: The Perfect Addition to Your Makeup Bag